Google Street View Trusted Advantages
Why choose for your virtual tour?
If you’re looking for virtual tour further info, you’ve come to the right place. This FAQ section answers the most common questions I get about virtual tours and how they can benefit your business.
Virtual Tour Further Info: Why It Matters for Your Business
No matter what business you are in, the first place your customers are likely to look is in a Google search. With Google having well over 90% of the online search market, there's no denying that you want to optimise how you look when people find you on Google.
At the core of your online presence is the Google My Business listing that Google provides for free for all qualifying businesses. That means you will want to ensure you provide all the possible data that Google is asking you to provide.
Arguably, the most visually impressive feature available to you on your Google Business Profile listing is the Google Street View 360° photos that can show off your business in a fully navigable virtual tour, exactly like what you can see on Google Maps and Google Street View.
What's more impressive is that research done by Google has shown that a Google Street View virtual tour can double the engagement in comparison to standard still photos. When you think about it, it makes sense. The images are far more compelling and more telling of what you have on offer. A virtual tour does not limit the view only the 'hero' shots but rather tells a more true and authentic view of what it would be like to visit your business in person.
In essence, a virtual tour is the closest thing to actually being there in person! To learn more about what makes the difference between Work Pics 360 and other Google Trusted Photographers, click here.
Why Virtual Tour Further Info Matters for Your Business
When your customers search for your business online, Google is the first place they’re likely to look. With Google controlling over 90% of the search market, it's essential to optimise your online presence.
Your Google Business Profile is the core of your business’s online presence, and the Google Street View 360° virtual tour is one of the most impactful features available to showcase your business.
Research shows that businesses with a Google Street View virtual tour see double the engagement compared to those using traditional photos. Virtual tours offer customers an immersive, authentic look at your business, allowing them to experience your space as if they were actually there.
A 360° virtual tour on your profile not only boosts visibility but also enhances trust and engagement with your customers, making them more likely to visit in person.
Why Choose Work Pics 360 for Your Virtual Tour Photography?
Not all virtual tours are created equal. Just like choosing the right photographer for your product shots or headshots, selecting the right photographer for your virtual tour is critical.
At Work Pics 360, I pride myself on creating high-quality, interactive virtual tours that make your business stand out. Many photographers avoid including people in their shots because it’s more challenging, but I believe that people make your virtual tour come alive, making it more engaging and authentic.
I also ensure that the image quality is top-notch. Some photographers use low-quality, one-shot cameras or cut corners in post-production. I take the time to ensure that your images are sharp, clear, and professionally processed to represent your business at its best.
What does Work Pics 360 actually do?
Work Pics 360 is an independent photography service bringing virtual tour imagery to organisations who want to help people engage with them online and increase visitation offline (in real person).
Who Should Have A Virtual Tour?
Whether you are a retailer, restaurant, café, hairdresser, auto service or any other business that wants to increase your exposure, a 360° panoramic tour can make the difference between you and your competitors. It’s not limited to only businesses that deal with the public. Many B2B (Business to Business) organisations can also benefit by providing a virtual tour. So if your business is any of the listed examples below, call me to find out more about how I can help you gain more trust from whomever your clients are.
Gyms; Accountants; Law Offices; Libraries; Real Estate Offices; Churches;, Pubs & Clubs; Galleries; Parts Suppliers; Pet Supplies; Veterinarian; Dentist; Chemist; Tourism Related Activities;
You can show your Work Pics 360° tours on your website, Facebook, Google Maps or any other place where you connect with your clients in digital media. It’s about leveraging the power of local search on Google and letting people ‘see inside’. Your 360° panoramic tour can be based on the same platform as Google Maps Street View or a host of alternative publishing platforms. You can learn more about your options when we chat.
How do I determine what I should have in my virtual tour?
Like most local small businesses, it’s best to get to know each other in person where we can build trust, understanding and solutions that not only get results but can also be adapted as needs change. With that in mind, each project is approached with a simple, open question.
“What do you want people to see?”
Getting a clear understanding about what you want to accomplish first helps us work together and develop an effective and interactive visual presence online.
This is why I prefer to do a site inspection (location walkthrough) with you to determine what we'll include in the virtual tour. This also allow you to get an on-the-spot estimate of how much you'll be investing to have me capture and publish your virtual tour.
Why Image Quality Matters for Your Virtual Tour
Google values image quality, as it impacts their image recognition technology. Poor-quality images can affect your Google ranking and diminish the effectiveness of your virtual tour.
As a professional virtual tour Photographer, I ensure that every image I capture is of the highest standard, with sharp details and vibrant colours. I also make sure any private or sensitive information is blurred to maintain privacy.
What’s Included in Your Virtual Tour?
Included in your virtual tour is:
Google Business Profile verification assistance
Embedding your virtual tour on your website
Guidance on sharing your virtual tour on Facebook, Twitter, and LinkedIn
If you need additional images, such as product shots or headshots, we can arrange a separate shoot. These additional photos are not covered by Google’s program and will be priced accordingly.
How Is Your Virtual Tour Created?
The process for creating a 360° virtual tour varies depending on your business, but the core principles remain the same. We’ll take multiple 360° images (nodes) of your space, making sure to capture every corner and key feature.
Google’s standards for Google Street View virtual tours are now more flexible, but I still recommend including at least 5-10 images to showcase the full experience. Larger spaces may require even more images for the best result.
What Are the Requirements for a Virtual Tour?
To get started, your business must have a verified Google Business Profile. If you don’t yet have one, I can assist you in creating and verifying your profile before we begin the virtual tour.
What Happens During the Photo Shoot?
The photo shoot typically takes around a minimum of 30 minutes for a small business and can take several hours for a large facility. It all depends on the size and complexity of your space. If weather is a concern (e.g., rain), we may need to reschedule to avoid ruining the images.
I can also conduct the shoot outside of normal business hours to minimise disruptions. Having people in your images can make your virtual tour feel more authentic and engaging.
Additions
Should you wish to have additional images taken, such as product photos, head shots or featured points of interest, please let me know (see portfolio). In many cases, these images are best to be taken at a different time than the virtual tour photos to allow you to prepare accordingly. These additions are not covered by the Google Street View | Trusted program and will priced accordingly.
Is My Virtual Tour Guaranteed?
Yes! All work is fully guaranteed to meet Google’s quality standards. If you're not completely satisfied with the final result, I'll work with you to ensure that it meets your expectations.
Show what you do and why people should engage with you
Work Pics is all about images that help people see you in a way that keeps it simple.