Waterfall Cafe is situated at the entrance of the Mount Penang Gardens in Kariong and a great place to grab a relaxing lunch or meet with friends, family and business associates or clients.
The aim for creating a virtual tour at this location was to help better showcase the ambience and views as it is situated near the Waterfall in Mount Penang Gardens (hence, it’s name) with a fabulous view of of the gardens from both inside and on the large balcony. It was also important to show that there is plenty of room for small gatherings and also plenty of shade to keep you cool when you’re enjoying your favourite coffee.
With that in mind, I organised to shoot the virtual tour early morning, just after sunrise and just before the café opened for the day. This ensured that we could set up space in a way that would help anyone wanting to book in advance what they could expect in terms of seating. With cafés and restaurants, I often prefer to not include people in the virtual tour as it makes it easier to see how many people can fit around a particular table or seating area.
In addition to the virtual tour photography, I also provided the client photo extracts from the 360° photos to use as banner and background images in his marketing.
This virtual tour photography session required a total of 10 360° photos to complete the full experience and is published directly to the Waterfall Café Google My Business page which can be found on Google Search, Google Maps, Google Street View and Google Earth.
Since publishing this virtual tour, as at today (August 14th 2020), the images are reported to have over 110,000 views with a median weekly view of over 300 views per week.
It goes to show that Google My Business is truly what I refer to as the #herdofelephants when it comes to marketing a local business. Virtual tours created by a Google Street View Trusted Photographer are likely to be the second most visually compelling digital asset and it can even be embedded into your website.
You can see the virtual tour as published in the viewer below.