For those of you who know me, you'll know that I really love to chat with other like-minded industry professionals and Frederick Van Johnson is a pioneer in the world of...
Marketing Education
What should hoteliers know about virtual reality?
Back in June 2017, Dean Elphic of Siteminder.com reached out to learn more about the power of virtual tours as a marketing asset for the accommodation industry. This popped into...
Google Maps Based Virtual Tours Is Free For Users But Who Pays For Using It In Websites?
Google Maps Based Virtual Tours Is Free For Users But Who Pays For Using It In Websites? When Google Street View first started giving local businesses the opportunity to add...
Local SEO Vs SEO – What’s the Difference?
Transcript: Hi everyone! Marc Charette here from workpics.com I've just been wanting to answer some questions with regards to something that's come up on a number of occasions...
3 New Google My Business Features
The Big Day One, Descriptions and View Counts In my last email, I shared 3 cool things you have to keep in check on your GMB (Google My Business) page; 1. Photos - making sure...
Why You Can’t Set & Forget Your Google Business Profile
So you've verified your Google Business Profile page. Great. That's step 1. You go over your checklist and do the following: Update your hours of operation make sure your map pin...
What’s Google Doing With Our Photos and Videos?
What's Google Doing With Our Photos and Videos? Every once in a while I get someone asking me questions about Google that truthfully, I can't answer factually. But there are some...
Virtual Reality Tourism Marketing Webinar Recording
VR for Tourism ~ Start With A Virtual Tour I was recently requested to create a webinar for Bronwyn White and Carolyn Childs from MyTravelResearch.com and help their clients in...
360° Video – The New King Of Ads?
360° Video on YouTube and Facebook We all know that video ads are now taking the lead in marketing your business. YouTube is the best known brand for the place to find this...
Will You Be Affected by Google Moving 360° Photos and Virtual Tours?
New Home For Google Street View If you have had a virtual tour published for your business any time before April 2017, you are likely to see some changes in the way your virtual...
Is Stock Photography Hurting Your Brand?
David Meerman Scott Interview: In this interview I talk to David Meerman Scott about the reasons stock photography may be hurting your brand online. You'll surely find a few...
What? You don’t shoot weddings?
The short answer is no. In fact, there are plenty of niches and specialties in photography. I am often asked to provide photography for other things such as weddings, baby...