Planning new photos for your website? How to prepare before your agency asks Investing in a new digital presence is a major move. You spend weeks researching agencies and...
The Blog: News and Updates
Blog
If there’s something you would like me to write more about, please contact me to find out if it’s an area I can comment on.
The Missing Link in Local SEO: How Virtual Tours Give Your Clients the Edge
The Missing Link in Local SEO: How Virtual Tours Give Your Clients the Edge Executive Summary: How do virtual tours support the work agencies do in local SEO? Professional 360...
The Real AI Shift: Why You Can’t Scale a Handshake
The Real AI Shift: Why You Can’t Scale a Handshake I’ve been doing a bit of reading lately. Specifically something David Meerman Scott shared regarding AI and the future of buyer...
bubble-shots-business-portraits
Why Every Business Needs Expressive "Bubble Shots" What Are Bubble Shots? When you book a business portrait session, you expect clean, professional images, perfect for...
How to Optimise Your Google Business Profile (Video & Guide)
How It All Began: A Local Collaboration This presentation came about after a chance meeting with an old industry colleague, Sue Ledingham from Central Coast Council, at the...
The Ultimate Guide to Fully Optimising Your Google Business Profile
The Ultimate Guide to Fully Optimise Your Google Business Profile Executive Summary In today’s digital landscape, having an optimised Google Business Profile (GBP) is essential...
10 Creative Ways to Ask for Customer Reviews (That Actually Get Results!)
You know how important customer reviews are, and you probably often think of asking and often don't. But asking for reviews shouldn't be hard or awkward. It should be just a...
How to Get the Most Value from Your Google Street View Virtual Tour
How to Get the Most Value from Your Google Street View Virtual Tour As a business owner, investing in a Google Street View virtual tour is a smart move. But simply getting it...
Street View Trusted Photographer Program Shutting Down
Google Street View Trusted Photographer Program Shutting Down on December 31, 2024 The Google Street View Trusted Photographer program is shutting down on December 31, 2024....
10 Virtual Tour Myths Debunk: 360 Photography Content Marketing
10 Virtual Tour Myths Debunked: Why Your Business Needs Content Marketing Strategy In today's digital landscape, virtual tours have become an essential marketing strategy for...
The GDP of Local SEO
Did you know that Local SEO has its own GDP? Actually it's an acronym for Geographic, Demographics, and Psycho-graphics and is therefore the GDP of Local SEO is not the GDP you...
What directory listings are good for Australian businesses?
Are directory listings a thing of the past? One of the most challenging activities in Local SEO is picking the best places to add your business details. Some of the best picks...
Work Pics 360 is a trusted member of these organisations & associations
Co Founder of
President of
Member of
Member of














